Category: SEO

  • Don’t Send me Link Building Emails Like This

    Don’t Send me Link Building Emails Like This

    I have to admit that this post is a bit of a rant. When training new link builders on our team I always emphasize that every link building email sent to a website owner or blogger should be personalized to the appropriate contact at the website/blog and every email should be checked before hitting “send”…

  • Can I change my name after getting married when I work in SEO?

    Can I change my name after getting married when I work in SEO?

    This is the question that had been plaguing me ever since my (now husband) proposed to me. What is girl to do when you’ve been publishing information online since 1994 under your existing name? And even worse – I work in online marketing! My name is my calling card. Emotionally I’ve always wanted to change my…

  • My Start in Search Engine Optimization (SEO)

    My Start in Search Engine Optimization (SEO)

    I got my start with SEO (Search Engine Optimization) when working at Barquin International with a tiny couple of page html site. But my real crash course in SEO occurred when I was working as the Director of Marketing & Sales at 1-800-Volunteer.org. One day the CFO came into my office and asked me why…